Entries tagged with CES 2018 | Promobot

About the results of the exhibition | Diaries of CES 2018 (part 8)

CES is the largest event in the technology industry and the top companies and leading journalists from all over the world gather there. This event is useful both from the point of view of partnership and expansion of the client base, that is, sales, and in terms of promotion and positioning. Let’s speak about the results of CES for the Promobot company.

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How the exhibition was held: the Promobot stand and other participants | CES 2018 Diares (part 7)

It was lucky that our pavilion was near the registration area and people, having received the badge, immediately walked past our booth. We have worked out the following plan: we tell about the product, we take a business card and we propose to fill in a sheet of the potential order. Previously, we printed forty of such sheets. The client writes there his contacts, address, phone number and number of robots, which, in the long term, he plans to purchase. Legally, this document is a contract of intent, which plays an important role in the United States.

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CES 2018 diaries

Arrival. Three days before the exhibition | CES 2018 Diares (part 6)

Having arrived in Las Vegas, we lost two important pieces of baggage in one of which were vital parts and tools, in another promotional materials and the whole merchandise. We also lost half of the team, which was still in London when we arrived. It’s good that we arrived in advance, otherwise it would be complete fail.

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CES 2018 diaries

Sending stuff | CES 2018 Diares (part 5)

The flight was difficult. The route consisted of four flights: Perm – Moscow – Paris – Atlanta – Las Vegas, the connections between the flights were very short, only 2 hours each. I worried a lot during the flight.

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CES 2018 diaries

Site organization. Participant’s online profile | CES 2018 Diares (part 3)

In the letter we received a whole list of links to the suppliers of the services for the show, which we had to contact in order to set everything. In order for our booth to have electricity, we had to write to one CES contractor, for the Internet – to another, for the fittings – to the third, and so on for each issue. This meant that there were no single window or exhibition manager, as it usually is at exhibitions in Russia. The participant must completely assume the organization of all infrastructure at the exhibition.

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CES 2018 diaries

Applying for participation | CES 2018 Diares (part 2)

When applying, it is important to choose the correct time of filing and successfully choose the location of the booth. We were lucky, but it is better to prepare for the exhibition in advance. Then you have more chances to choose an area in the center of the hall and to achieve greater efficiency of the booth. Also, do not be upset if there is no place in the hall with your direct competitors. Pay attention also to adjacent sections. About our experience of applying for an application read in today’s article.

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CES Promobot

CES 2018 | Promobot

The exhibition of consumer electronics CES is the largest event in the technology industry all over the world. Since 1970, the exhibition has been held annually in Las Vegas. Here, for the first time, a CD-ROM, a sound card, a tablet, a netbook and almost any household device that we use every day were presented for the first time here for the first time.

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